Ultimate software is a HR technology company with an emphasis on placing their own employees as a top priority. This is demonstrated by with their tagline, “People First”. But, the phrase “People First” is more than just Ultimate Software's tagline, it's their business philosophy. Infusing this sense of humanity into all creative touchpoints was essential to the brand.
Ultimate TV | “Visibility”
Only Ultimate Software's HR technology delivers accurate insight into your people and your business. The idea of a CEO magically navigating between various parts of her business represented "total workforce visibility". The digital metrics showcased the features of the product.
Credits
Creative Director Leon Yourkiewicz
Creative Director – Copy Andy Knight
Senior Art Director Ryan Wyss
Production The Mill / Chicago
Director Nick Yiallouris
Ultimate Youtube | “Helping Businesses put People First”
Ultimate Software understands that people are the most important part of a business and it starts with their own employees. Meet the people who’ve created UltiPro, the most people-centric HCM solution on the market and learn why UltiPro is the HCM industry favorite.
Credits
Creative Director Leon Yourkiewicz
Creative Director – Copy Andy Knight
Senior Art Director Ryan Wyss
Production Comrad Studios
Director Michael Pickering
Print Ad Campaign
Credits
Creative Director Leon Yourkiewicz
Creative Director – Copy Andy Knight
Senior Art Director Ryan Wyss